Far fewer understand what it actually means for their business, their teams, and their future decisions.
This course helps you build a clear understanding of AI from a business perspective. You will learn how AI creates opportunities, where risks exist, how organizations can benefit from AI strategically, and why the human side of AI adoption matters just as much as the technology itself.
No coding. No technical overload.
Just practical AI knowledge for modern business leaders.
„It’s an excellent narrative. Bench, Preparation of Olympics and Right Use Cases, AI Bias, Hallucinations.. all are perfect to understand.“
AI is rapidly transforming how companies operate, compete, communicate, and make decisions.
The challenge for many organizations is not access to AI tools. It is understanding how to use AI strategically while bringing people along during the transformation process.
This course helps you understand:
Most AI courses focus on coding, technical implementation, or prompt engineering.
This course focuses on the business side of AI.
You will learn:
Throughout the course, you will explore practical AI examples from different industries and business environments.
You will discover how AI can support:
Be Ahead of the Curve of the application of AI in business
We prepare you and your team to confidently navigate the upcoming changes, ensuring your business remains resilient and adaptable, even in the face of disruption.
Strategic Insights in AI
Gain invaluable information to assess your business strategies in light of AI’s profound impact. Make informed decisions that lead to success.
Uncover Potential Risks
Explore the essential considerations for AI implementation, empowering you to steer your business toward success while mitigating potential pitfalls.
Tailored for Business Leaders
No complex jargon or unnecessary technicalities! This course is specially tailored for leaders seeking to understand AI within the context of their business.
Real-World AI Examples
We provide multiple real-world examples in areas where you would not expect to see AI, like perfume production or frail care, ‚chatting‘ with data using Julius AI or Podcast-Generation with NotebookLM.
The Path Forward with AI
Thanks to the checklists and templates you will develop a clear plan of action on leveraging AI.
This course was created for professionals who want practical AI knowledge they can actually apply in their day-to-day work.
Instead of long theoretical explanations, the focus is on real business relevance, strategic understanding, and actionable insights that help managers and leaders navigate AI with greater confidence.
You will receive:
This course is ideal for:
It is a practical business-focused AI course for modern leaders.
Understand AI
Before Your Competitors Do
Build the knowledge and confidence needed to lead your organization through the opportunities and challenges of AI.
2.5 hours on-demand video
13 downloadable resources
Access on mobile, tablet, and TV
Subtitles included
Certificate of completion
6 articles
AI Fundamentals for Managers (54:16 Total)
Why Executives & Managers Need to Engage with AI NOW (ChatGPT is NOT the Reason)
7:41
AI Fundamentals for Executives – Free Ebook/Workbook
When Do We Speak of AI? Simple Definition of AI for Managers
2:09
Relevant Business Areas for AI Managers Need to Pay Attention to
4:34
Test Your AI Readiness
Innovation, Digitization, and AI Belong Together
3:35
What Makes State-of-the-Art Generative AI Special? (ChatGPT,etc. for Managers)
6:09
Practical Examples of AI in Business & Life Beyond ChatGPT, Dall-E, Midjourney
4:17
(Generative) AI Tools Every Manager, Executive, and Business Leader Should Know
AI Terms Managers Need to Know (Non-Tech Explanation)
8:43
The Power and Limits of Training Data – And My Approach to Avoid Biased Results
4:34
Moderna and Open AI – Example for Gen AI Roll Out and AI Champions
3:32
AI Agents (vs. Workflows) – What Are These & Why Does It Matter?
9:02
Test Your AI Knowledge
Generative AI Examples for Managers (Mind-Blowing for Newcomers in GenAI) (33:26 Total)
GenAI Examples for Managers and Warning When Testing Generative AI Systems
1:35
Analyze and Visualise Data With Generative AI Using Julius.ai
3:08
ChatGPT Creates Ideas, Workshop, and Agenda for Your Team on How to Use GenAI
2:42
Create a Beautiful Presentation Based on One Document With GenAI and Gamma.app
2:34
GenAI as Your Executive Coach – Get Advice to Handle a Difficult Situation
2:13
Turn Documents and Youtube Videos into an Entertaining Podcast in 3 Minutes
7:38
DeepSeek – The Challenger from China
6:47
How Perplexity AI Transforms Research & Business Analysis
6:49
Check Your OKRs With a CustomGPT (Based on ChatGPT)
Exercise 1: Using Generative AI for Your Team and Run a Workshop
Exercise 2: Handle a Difficult (Management) Situation with GenAI Like ChatGPT
Advancing AI Within Companies - And the Human Factor (30:08 Total)
The Human Handicap: Exponential Growth and AI (and Why ChatGPT Learned So Fast)
4:42
AI as a Colleague – How Managers Should Introduce AI to Their Teams
3:42
7 Areas AI Will Transform in the Workplace and What it Means to Executives
7:03
AI and Fears: Actively Addressing the Fears of Employees Regarding AI
2:54
Example: How the Fear of an Executive and Its Team Hinders Innovation (and AI)
3:20
Actively Promoting AI Initiatives in the Company as an Executive/Manager
2:55
Why AI Projects Fail and How You, as a Manager, Can Avoid It
3:32
Why Hallucinating AI (ChatGPT, Bart, etc.) Can Be a Risk for a Business
2:00
Quiz on How Managers Leverage AI at the Workplace
How Executives and Managers Approach AI with an Open Mindset (14:01 Total)
Fear of Innovation: What AI and Horse-Drawn Carriages Have in Common
3:29
AI Is Not a Technology Topic, But a Leadership Topic
5:01
Staying Up to Date on AI – Your AI Task Force
2:42
Real-World Examples of AI: AI Is Almost Everywhere Already
2:49
Approaching AI With an Open Mindset as a Leader/Manager
The Leadership Crisis Nobody Sees Coming: AI and It's Impact on Succession Plan (13:44 Total)
AI and the Impact on Succession Plans & Development Programs
1:27
The „Empty Bench“ Problem: When AI Elimininates Your Talent Pipeline
3:11
The AI-„Reviewer’s Dilemma“: How to Build Intuition Without Doing the Grunt Work
3:14
The End of „Empire Building“ with AI: Redefining Status and Career Progression
3:04
Action Plan: 3 Steps to AI-Proof Your Development Programs
2:48
Your Next Steps as a Manager and Business Regarding AI (16:53 Total)
How to Define AI Use Cases
9:15
Template: Identify AI Uses Cases Worth Implementing
3:57
Pro Tip: How to Test ANY Generative AI System for Free Without Registration
Next Steps for Managers/Executives to Leverage AI
3:41
one-time (incl. VAT)
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„Good introduction to AI for Managers at all levels. Must know advancement.“
》Do I need prior experience in leadership or coaching?
No.
The course does not require any specific prior knowledge.
It is designed so you can easily follow along even without coaching experience, while still offering enough depth for those who already have leadership experience.
》How much time do I need to invest?
The course is intentionally designed to be compact. You decide how intensively you want to learn.
Each module lasts only 2–7 minutes, allowing you to learn flexibly and fit it into your schedule.
》Will I receive a certificate?
Yes. After completing the course, you will receive a personalized certificate with your name, which you can use on LinkedIn, in job applications, or for your internal career development.
》What if I need to take a break?
No problem. You can pause the course at any time and continue seamlessly later.
With flexible online access and unlimited availability, you can learn entirely at your own pace.
》How does the 30-day money-back guarantee work?
If the course isn’t right for you, you’ll get your money back within 30 days, no questions asked. Simply send us an email, and your refund will be processed within 5 business days.
》What technical requirements do I need?
All you need is a computer, tablet, or smartphone with internet access, plus speakers or headphones. For the PDF worksheets, you may want a printer.
If you can open this page and watch a preview video, you’re ready to go.
》How long will I have access to the course?
You have 12 months‘ access to all content, which you can use as often as you like within that time.
With over 35 online courses, a published book and experience of coaching internationally, Axel demonstrates how to develop your leadership skills in a conscious, effective and forward-looking way — for yourself, your team and your career.
No problem. You have 30 days to try it.
If you realize within that time that it’s not helping you, you’ll get your money back.
No hassle. No questions asked.
