Rethinking Leadership with Feedforward Instead of Feedback
And yet it often feels uncomfortable, tough, or ineffective.
Feedforward is a different approach.
Future focused, appreciative, and surprisingly effective.
In this course, you will learn how modern leadership coaching really works and how you can apply the feedforward method to your own leadership in a practical way.
Feedforward is a method that is not about what someone did wrong.
Instead, it focuses on:
Which specific behaviors would be helpful in the future?
Rather than evaluation, it encourages dialogue.
Rather than justification, it encourages curiosity.
Rather than blockage, it encourages development.
Feedforward is mainly used where traditional feedback tools reach their limits:
in top management
in executive coaching
in change processes
with experienced leaders
The feedforward method was largely shaped by Marshall Goldsmith, one of the world’s most renowned executive coaches.
Marshall Goldsmith has worked for decades with CEOs, board members, and international leadership figures.
His key insight:
Successful people do not fail because of a lack of competence, but because they do not continue to develop.
Feedforward is one of the core tools within this coaching approach.
Many feedforward contents remain theoretical or reduce the method to a simple exercise. This course goes further.
Axel, who guides you through the course, is certified by Marshall Goldsmith and provides a concrete, realistic insight into how feedforward is actually used in professional leadership coaching.
You will not only learn what feedforward is, but also:
how feedforward is actually used in executive coaching
how the Marshall Goldsmith approach develops leaders sustainably
when feedforward works and when it deliberately does not
why feedforward is more about mindset than technique
how to apply feedforward to your own leadership role
This course is for you if you:
are a leader, whether new or experienced
are responsible for people
want to develop yourself, not just your team
want to understand how modern coaching really works
This course is not ideal for you if you:
are only looking for quick templates
are not interested in self reflection
see leadership purely as a position
COURSE CONTENT
1 hour on-demand video
5 downloadable resources
Access on mobile, tablet, and TV
Subtitles included
Certificate of completion
The Problem of Receiving Meaningful Feedback as a Manager - and the Solution (12:10 Total)
From Feedback to Feedforward for Managers
1:37
5 Reasons Managers Don’t Receive Honest Feedback
0:05
Example for Requesting Feedback as a Manager
5:44
Using Generative AI to Receive Feedback as a Manager (Google Gemini or ChatGPT)
4:44
What is Feedforward? The Modern Feedback Method for Managers (25:27 Total)
What is Feedforward? The Modern Feedback Method for Managers
6:25
Feedforward – The Modern Feedback Method for Managers, Executives, and Leaders
6:13
Why Feedforward Works as a Feedback Method for Managers (and Everyone Else)
2:04
What Do You Do If Feedforward Is Not Working for You as a Manager
3:19
Feedforward Example for Managers
7:26
Quick Quiz on Feedforward
Critical Behaviors of Managers and Areas to Improve They Don't Get Feedback on (9:19 Total)
25 Critical Behaviors of Managers – Test Yourself
2:48
25 Critical Behaviors of Managers They Hardly Get Feedback on, But Should Change
6:31
Bonus and From Course to Practice to Apply Feedforward as a Feedback Method (11:49)
Practicing Feedforward in 6 Steps
4:30
Quick Quiz on Feedforward
Feedforward for Your Team – Creating an Open Feedback Culture
5:53
Bonus
1:26
Price
0,00 €
one-time (incl. VAT)
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„Very useful, practical concept for any manager and leader. I’ll definitely will give it a try! Thank you.“
– Paula
„Very nice course with good practical examples. I think after this course everyone can use Feedforward to their advantage.“
– Nina
„I have never heard of feedforward before. Great concept, great course! Highly recommended for managers of all levels“
– Fabienne
》Do I need prior experience in leadership or coaching?
No.
The course does not require any specific prior knowledge.
It is designed so you can easily follow along even without coaching experience, while still offering enough depth for those who already have leadership experience.
》How much time do I need to invest?
The course is intentionally designed to be compact. You decide how intensively you want to learn.
Each module lasts only 2–7 minutes, allowing you to learn flexibly and fit it into your schedule.
》Will I receive a certificate?
》What if I need to take a break?
》How does the 30-day money-back guarantee work?
If the course isn’t right for you, you’ll get your money back within 30 days, no questions asked. Simply send us an email, and your refund will be processed within 5 business days.
》What technical requirements do I need?
》How long will I have access to the course?
You have 12 months‘ access to all content, which you can use as often as you like within that time.
With over 35 online courses, a published book and experience of coaching internationally, Axel demonstrates how to develop your leadership skills in a conscious, effective and forward-looking way — for yourself, your team and your career.






